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21-06-2010 21:14:54 | published by: Pick n Pay Media / Digital Activation | ref. no. 34

Images

127714778397-w200.jpg

Media property's info

Consumer Age Profile: 18 to 24, 25 to 34, 35 to 44, 35 to 44, 45 to 59

Environment: Urban, Suburban, Metropolitan

Trade Channels: Retail

Consumer Needs: Value, Convenience, Quality

Occassion: Bulk Shopping, Monthly Shopping

Media Role: Awareness, Trial, Conversion

Peak Times: 06-11, 11-14, 14-19, 19-23, 23-04

Media Type: Mobile, Web, Retail

Prices:
$ - $/day , $ - $/month

Contact

Name: Shelley Schulze

Job title: Media Director

Company: Pick n Pay Media / Digital Activation

Email: shelley@pnpmedia.co.za

Address: Pivot, Block A, 2nd Floor, Montecasino Boulevard, Fourways, 2055 Johannesburg

Country: South Africa

Phone: 011 234 9105

Website: www.pnponline.co.za/epagers/MediaGuide2009

Media description

Advertising on Retail Websites, Banners and Online Shopping Sites

Key media role

Awareness, New Product Launches, Link to transactions

Key benefits for advertisers

Awareness, Conversion

Previous advertisers

Unilever, P&G, MTN

Case study

Increased sales volumes on selected lines by 25%

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