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Customer Demo's

21-06-2010 21:07:31 | published by: Pick n Pay Media / Digital Activation | ref. no. 33

Images

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Media property's info

Consumer Age Profile: 25 to 34, 35 to 44, 35 to 44, 45 to 59

Environment: Urban, Metropolitan

Trade Channels: Retail

Consumer Needs: Value, Quality

Occassion: Bulk Shopping, Convenience Shopping, Monthly Shopping, Eating

Media Role: Awareness, Trial, Conversion, Consumption, Education, Purchase Frequency, Recruit Customers

Peak Times: 11-14, 14-19

Media Type: Events, Activation

Prices:
$ - $/day , $ - $/month

Contact

Name: Shelley Schulze

Job title: Media Director

Company: Pick n Pay Media / Digital Activation

Email: shelley@pnpmedia.co.za

Address: Pivot, Block A, 2nd Floor, Montecasino Boulevard, Fourways, 2055 Johannesburg

Country: South Africa

Phone: 011 234 9105

Website: www.pnponline.co.za/epagers/MediaGuide2009

Media description

Instore customer experiential demo's focusing on food solutions.

Key media role

Drive awareness, trial and brand interaction

Key benefits for advertisers

Brand Awareness, Trial, Consumption, New Launches

Previous advertisers

Knorr, Simba, Unilever

Case study

Sales increase by over 40% on demo lines

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